PURPOSE OF THE JOB:
To actively sell the services and products to potential clients and render the highest standards of customer service to achieve departmental targets.
MAJOR RESPONSIBILITIES AND KEY RESULTS AREAS:
Sales Operations:
- Actively sources new sales opportunities and close sales to achieve departmental goals and targets.
- Increases company revenue by managing and negotiating with clients, generating leads, qualifying prospects and managing sales of products and services.
- Actively researches competition and monitors market activities to position the company in a favourable manner within the market.
- Forecasts sales, development of sales strategies and models and evaluate their effectiveness.
- Evaluates needs and build a productive relationship.
- Daily / Weekly / Monthly tracking and target reports for the relevant stakeholders.
- Maintains and grows client base within the relevant area of sales.
- Attends meetings, sales events and training to keep abreast of the latest developments.
- Canvasses and opens new customer accounts based on their viability as future customers.
- Monitors monthly sales per customer using the Sales Management process.
- Daily extrapolation of sales information from the ERP system to assess actual units against target units and implements a plan of action if necessary.
- Provides monthly feedback to the Regional Manager on all activities relating to the customer.
- Introduces new marketing and promotion ideas and assists the customer in aligning strategy with that of the Company (Marketing Strategy).
- Hosts regular trade evenings and suitable entertainment in order to promote the product and grow/ develop customer relations.
- Initiates and monitors all promotional activity in order to develop and grow existing customer base and market share in consultation with the customer and Regional Manager.
- Assists with the credit application process.
- Co-responsible with Debtors for effective, timeous collection of outstanding debtors’ monies.
- In collaboration with Debtors, ensures that all outstanding Debtors are less than 45 days at all times.
- Assists Debtor’s staff in resolving customer queries.
- Pro-actively manages customers with potentially high risk for the Company and liaises with Debtors in respect of any action planning that needs to be done.
- Ensures that vehicles and other company equipment are maintained in accordance with company policy and procedure.
- Attends monthly meetings with Regional Manager to provide status feedback on new business.
Stock Control:
- Liaises with Warehouse on an ongoing basis to ensure optimal availability of stock in an effort to resolve any outstanding queries.
- Assists with the consignment stock process when required.
- Monitors buying patterns of all customers to assist in the forecasting of stock requirements on a monthly basis.
- Monitors stock rotations and replenishes new stock in need.
- Monitor claims stock.
- Assists the customer in managing their own stock levels and mix.
Compliance:
- Operates within controls and procedures in order to ensure the integrity of the company.
- Reports risks or areas of concern to management within own operating area.
- Promotes compliance with all relevant regulations and procedures to prevent fruitless, wasteful and irregular expenditure.
Customer Service:
- Maintains effective working relationships with employees and customers to render highest quality of services.
- Identifies and solves problems whilst demonstrating a high level of integrity in line with the company's core values.
- Ensures daily and weekly discussions take place with CIC and other aforementioned stakeholders to ensure that all customer queries are followed up and satisfactorily resolved.
- Provides regular presentation / training to customers on products and pricing to ensure that the customers are kept up to date with technical product changes.
- Assists customer liaison department with maintaining customer base by updating customer information when necessary.
- Provides the customer with stands, POS material, claims and rotation procedure training.
- Updates the customer database by providing new information regarding new customers and / or updating existing information.
Cost Control:
- Supports the effective and transparent use of financial and other resources.
- Ascertains whether correct pricing structures are in place at all times.
- Manages and monitors gross profit on a daily basis and implements action plan if necessary.
- Reduces operational costs by optimizing company resources (cell phone, car) and curbs unnecessary expenses.
- Limits expenditure, reduces costs and ensures deviations from budgetary limits are reported to direct Manager.