Reports to Manager: Capital Equipment Sales
KEY RESPONSIBILITIES:
a) Revenue Generation and Sales
Achieve annual sales target - Order intake value vs. budget (ZAR)
Maintain profitability - Gross margin % on sales
Grow revenue year on-year - YoY revenue growth %
Full-cycle sales execution - Deals progressed from qualified to closed.
Key projects - Key projects with needs analysis & benefit summary based on DAPA
b) Pipeline Development and Forecasting:
Maintain active pipeline - Total qualified pipeline value (ZAR)
Improve win rate - Pipeline conversion rate (won / total quoted)
Forecast accuracy - Forecast vs. actual order intake variance
CRM accuracy - CRM updated with go/get, product / service values, due dates & value pitch.
New opportunity creation - No. of new qualified leads added per month
c) Sales Strategy. Market Development & Business Growth:
Product Sales Strategy - Sales strategy developed and implemented in alignment with business objectives and tailored to meet market needs
Grow customer base - No. of new customer events
New market segments - No. of new applications / segments actively pursued
Stakeholder engagement - No. of client visits / site engagements
Industry presence - No. of industry events represented at
d) Technical Solution Development
Proposal technical quality - USP matched to client benefits
Solution fit - Post-order scope change requests from customer
Site assessments - No. of site audits / technical assessments completed
Test work facilitation - Test work projects facilitated to completion
e) Proposal, Costing & Commercial Management:
Scope accuracy - No. of post-handover scope disputes raised by PM
Process compliance - CRM and internal process adherence with Mercuri
Costing sheets - All proposals, offers and tenders to comply with IMS commercial and risk policies with costing sheet
Commercial compliance - Completion of product performance with penalty / commercial risks
Post-handover support - PM team satisfaction rating on sales support
f) Market Intelligence and Product Development:
Competitor intelligence - Market intelligence reports submitted
Customer feedback loop - Customer feedback reports shared with Product team
Product alignment - Product development sessions attended / contributed to
Value-selling adoption - % of proposals incorporating value-sell framework