Permanent - National Trade Marketing Manager - Ekurhuleni (East Rand) - South Africa

Duties & Responsibilities:

The National Trade Marketing Manager is a full-time, on-site role based in Johannesburg.

This role is responsible for developing and executing national trade marketing plans that support brand visibility, drive sales, and strengthen partnerships with key retail and wholesale customers.

Day-to-day activities include planning and implementing promotional campaigns, coordinating in-store activation and merchandising standards, and collaborating with sales teams to align trade initiatives with business objectives.

The role involves analysing market data and promotional performance, managing trade marketing budgets, and preparing reports and presentations for internal stakeholders.

The National Trade Marketing Manager works closely with cross-functional teams to ensure consistent brand execution and effective use of trade marketing tools and materials.

Desired Experience & Qualification:

• Strong Market Planning and Business Planning skills, with the ability to translate insights into actionable trade strategies.
• Proven experience in Trade Marketing, including developing and executing channel- and customer-specific initiatives.
• Advanced Analytical Skills to interpret market data, sales performance, and promotional results, and recommend optimizations.
• Demonstrated Sales collaboration skills, with experience working alongside sales teams to achieve joint targets.
• Experience in FMCG, consumer goods, or a related industry at national or regional level is highly beneficial.
• Excellent communication, negotiation, and stakeholder management skills, with the ability to influence internal and external partners.
• Strong organizational and project management abilities, including managing multiple campaigns and budgets simultaneously.
• Proficiency in MS Office (especially Excel and PowerPoint); familiarity with CRM, ERP, or trade promotion tools is an advantage”