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Agriculture - Horticulture - Botanical : National Marketing Manager From 2020-01 To Current
Duties
Heating Ventilation - Air-conditioning : Daikin Air Conditioning (Pty) Ltd From 2017-09 To 2020-06
Duties
- Annual Marketing Budget development
- Annual Sales Promotion and Advertising Strategies for South Africa and Export territories
- Collaborative Branch Marketing Strategy development with Branch Managers
- Implementation of Marketing Strategies (South Africa and Export Territories)
- Continual Budget maintenance (Budget vs Spend)
- New Supplier procurement, and regular comparative testing of existing suppliers
- Monthly marketing update meetings with DASA management
- Monthly marketing consultation group meetings with DENV
- Implementation of the Corporate VI (Visual Identity) in Advertising, Showrooms, Signage, etc.
- Regional Daikin Sales Offices Showrooms, Signage and interior branding
- Project Management and administration of all (Incl. Venue, Flight, Accommodation and transfer bookings, as well as Visa applications):
- Gala Awards Evening
- Product Launches & Conferences
- Customer Software Training Courses
- Incentive Trips & Events
- Factory Visits & International product Seminars
- Dealer Advertising/ promotion opportunities and initiatives:
- Dual Branded Clothing & Showrooms
- Vehicle wraps & Dual Branded Billboard
- POS material & Website material
- Collaborative Advertising opportunities
- Website, Facebook and Twitter maintenance and development
- Content updates through web development and maintenance program (Tridion)
- Product mix updates & SEO Development
- Development of DASA specific web pages
- Load reference sites
- Development of Commercial and Technical literature in accordance with DASA product mix
- Roll-out of new Website site designs, selection software and other programs as requested by DENV
- Identify and Develop reference site editorials
- Procurement of Sales promotional tools, gifts, clothing, Christmas gifts, etc
- Staff Clothing, business cards, Name tags and other branded tools
- Regional Events (Cocktail evenings, Rugby games, Concerts, etc)
- Annual Diaries and Calendars
- Business Portal access for customers and staff
- Sponsorships
- Graphic/Digital Design in development of Sales Promotion Flyers, Special Offers, Invitations,
- Advertisements, Sports Kits, travel itineraries, room drops, coffee table books, etc
- Copy write for editorial, advertorials, promotional offerings, etc
- Awards and Certificates for Top dealers each year
- E-mail signature branding for DASA staff
- Disseminate sales leads received via Website and Facebook to relevant Sales branches
- Co-development of Dealer Agreements, as well as receive, review and capture Dealer Agreements
- LOA Applications and Unit testing at Test Africa
Administer the organisational communications function:
Planning and Implementing
- Planning of short term and long-term objectives. Monitor and maintain the distribution of the dealer network incentive / reward schemes.
- Ensuring efficient co-ordination of activities. Arrange and co-ordinate DASA product seminars where and when necessary in conjunction with sales branch managers and the marketing manager. Assist in the arrangement of dealer and new product launches into the market on a national basis.
Analytical and Problem Solving
- Analysing written and numerical information. To be able to analyse problems and suggesting new solutions. Overseeing the dealer network on a national basis, setting targets and monitoring monthly results. Analysis and reporting of dealer network sales results.
Innovative Report Writing and Presentation Skills
- Proactively check what new potential options exist in the market place for advertising DASA products. Creating product related material with
- Marketing Manager & DENV. Outsourcing of promotion gifts and clothing. Preparing for showroom material. Printing seminar related products (invitations, note pads, etc.) Website – updating dealer listing. (Training provided). Assist in the implementation of marketing programs to include preparation of copy and layouts of advertisements, catalogues, brochures, etc. Ability to write monthly, quarterly and yearly reports.
- Ability to write business correspondence. Dealer agreement and budget Dealer advertising admin. Must have excellent presentation skills and Work Experience
Perform presentation at dealer meetings or seminars.
Communication
- Ability to empathise and communicate confidently with people at all levels Experienced in delivering effective client or dealer care.
Administration
- Assist with the liaison and arrangement of outsourced services for the support and marketing of DASA products for its dealer network and company profile. Assist in procuring needed services for advertising, printing of brochures, mailing service and other related matters. Coordinate and make arrangements for marketing activities at various exhibits and conferences; make space reservations; ensure appropriate products are shipped correctly; initiate payments; make travel and hotel arrangements for personnel as necessary. Travel arrangements for
- DENV Consulting Sales Seminars. Prepare related correspondence, operate office equipment, and maintain files and records of marketing activities as appropriate. Perform other related duties incidental to the work described herein. The above statements describe the general nature and level of work being performed by individuals assigned to this classification. This is not intended to be an exhaustive list of all responsibilities and duties required of personnel so classified.
Consulting : Communications Manager From 2014-06 To 2017-08
Duties
- Manage and coordinate all marketing staff and activities
- Conduct market research to determine and advise on requirements for existing and future activities, management of newsletters, brochure and professional material as well as websites and social media channels;
- Analysis of research, current market conditions and competitive information
- Develop and implement marketing plans and projects for new and existing initiatives
- Provide support for the execution of business development plans
- Manage and analyse the outcomes of marketing initiatives and projects
- Monitor, review and report on all marketing and business development activity and results
- Determine and manage the marketing and business development budget
- Deliver marketing and business development activity within the agreed budget
- Create marketing presentations
- Liaise with media
- Advertising and event planning and coordination
Administer the organisational communications function:
- Lead the account targeting process
- Analyse individual target accounts in depth, identifies key decision makers in each account, creates an account SWOT-analysis and develops and maintains an effective account planning strategy
- Manage a pipeline of targeted accounts with the aim to lock strategic long-term contractual commitments for managed services.
- Build, maintain, and develop strong and lasting business relationships with all key decision makers (incl. C-suite, senior management, purchasers in hospitals) in all targeted accounts.
- Initiate, engage and lead strategic project initiatives in order to create economic value for our largest customers through the offering of managed services.
- Mobilize company's internal organization to serve the largest key accounts in the best possible way: tailors service to their specific requirements where
- needed and embeds this in the internal organization.
- Lead strategically important commercial projects: develops and test-runs new business models, pilots service offerings and/or work on specific strategic customer projects.
- Initiates and lead account meetings. Work closely with other company sales and field force personnel.
- Influence key stakeholders by developing well-articulated situation analysis and business case for change.
- Identify, frame and prioritize initiatives to capture value.
- Share best practices with others Business Development Managers
- Establish road-map and develop actionable plans for immediate improvement and costs savings.
- Hire, coach and develop local project or staff resources.
- Capture learning and best-practices and continuously enrich company service offering and toolbox.
Communication and Marketing Manager -
- Knowledge of People management principles, Verbal and Written Communication, Ability to communicate and interact at different levels, Teamwork & Collaboration, Presentation Skills, Positioning & Messaging, Project Management, Develop and maintain internal and external communication and marketing strategies, Cultural Adaptability, Budget Management, Critical Thinking Facilitation.
Duties and Responsibilities:
- Develop communication strategies to reach internal and external stakeholders.
- Develop and implement social media strategies.
- Coordinating all public relations activities, including, writing and editing communication material.
- Writing and editing of all internal stakeholder correspondence, building employee relations and control of internal communication policy.
- Liaising with and responding to enquiries from media, individuals and other organisations.
- Manage all corporate social responsibility projects.
- Build relationships with thought leaders to grow industry awareness.
- Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them.
- Support development of presentations, speeches, and talking points for spokespeople in line with established communication strategy. Lead pre-event strategy session and then develop draft remarks, Q&A documents, event backgrounders, and follow up. Assist in the coordination of events.
Administer the organisational communications function:
- Ensure the effective administration of communications.
- Manage the communication service providers effectively.
- Support the development and maintenance of a consistent corporate identity and style guide.
- Reports and publications.
- Research information on projects, current developments, and other related topics.
- Generate quarterly communication reports to management providing a high-level overview of communication.
- Compile and coordinate the, production, printing and distribution of publications and reports to stakeholders.
- Operations of all contracted obligations.
- Human Resources Consulting / Recruitment / Solutions.
- Ensures all the necessary operational policies, procedures and processes are clearly documented, regularly reviewed and cascaded throughout the operation.
- Provides effective operational client management and ensure that all client engagements are managed professionally and ensure that these demonstrate
- the companies values at all times.
- Ensures the production of relevant, useful and professional reports as required by the client in order to provide intelligence for operational improvements.
- Identifies areas of improvement in systems and processes that operate within the centre and to plan, design and implement action within the business protocols.
- Assumes accountability in any projects undertaken by the business unit, ensuring that effective management occurs, and deliverables are achieved in a timely and cost-effective manner.
- Ensures consistency and standardisation with the client’s other operations.
- Drives the business unit to successful achievement of all contracted obligations.
B-BBEE Specialist: (Assessment, analysing data, interpreting information, reporting, Implementation plan formulation, Implementation plan execution, project management)
- BEE Ownership Structuring & Supplier Linkages
- Equity Equivalent Programme Development and Approval
- BEE Policy Development/Enhancement/ Implementation
- BEE Strategy Development/Enhancement/ Implementation
- Human Resources Consulting / Recruitment / Solutions
- Procurement Consulting / Recruitment / Solutions
- Supplier Development Consulting and Programme Management / Implementation
- Socio-economic Development Consulting and Programme Management / Implementation
- BBBEE Information Training
Medicare 24
Corporate Consultant
April 2016 July 2016
Business Communication Support / Management:
- Assist company with development of materials to convey analytic strategy and insights
- Apply knowledge of business strategies / goals and progress reports in creation of tailored messaging for multiple audiences
- Apply understanding of the target market culture and viewpoints of the general population to anticipate client communicate needs and receptivity to messages
- Provide insights and contribute to the communication and marketing strategy and plan
- Execute the strategic communication and marketing plan and communication themes
- Provide communication consulting on an as needed basis
- Solicit feedback and establish communication measurements to assess overall effectiveness, drive desired outcomes and implement improvements
- Identify opportunities and implement communication improvements in order to deliver a better final product and meet the needs of the external market
- Actively participate with a network of communication experts and partners with Corporate Relations to facilitate sharing of best practices, calendars and
- opportunities to align messages in order to deliver toward the right environment
Marketing, Communication, Branding and Social Media:
- Convert marketing strategy and product advertisement’s into simple and compelling information for external audiences; with a business-orientated but
- conversational tone, linked with business objectives, tailored for various audiences, sequenced, integrated, timely and clear.
- Identify and generate topic ideas on content and internal / external marketing material for various communication vehicles and audiences.
- Collect, edit, prepare and publish various business unit communications, presentations, speaking points, outlines, and strategic communications for multiple audiences (employee, leaders, clients, consumers etc.) to keep employees informed and support leaders in cascading information.
- Collaborate with key stakeholders to ensure that content meets the needs of the business.
- Contribute to the planning and execute all meetings and events (e.g. Business Forums, Employee Communication Meetings, Leadership Meetings, conferences, etc.), including identifying topics, establishing content, securing speakers, coordinating schedules, and partner with audio/visual resources across the board to ensure meeting logistics are sound and cost effective.
- Deliver timely and relevant written communication across and associated business partners (e.g. Product newsletter, Messages from Leaders).
- Contribute to the strategy, content, design, governance, and alignment with corporate strategy/standards in maintaining and updating the QR&A-related social media content. Write, edit, and publish intranet site content utilizing headlines/page titles with Search Engine Optimized text; manage content review and refresh, monitor measurements and recommend actions that drive desired outcomes.
- Secure approval for messages/content, including Legal review when needed.
Ohana Designer ProductsCorporate ConsultantJanuary 2016 June 2016
Brand Management:
- Contribute to the development of category and product strategies
- Contribute to new product ideation including but not limited to concept, packaging, naming, formula
- Develop and execute new product positioning statements and write new product concepts
- Work on all aspects of the commercialization process, including preparing materials for monthly senior management approval
- Analyse new product feasibility (size of opportunity, target audience, forecasting, pricing, return on investment, competitive review)
- Lead new product development team meetings
- Proof and approve all artwork relating to new and existing product packaging
- Maintain and monitor project timelines and follow up with cross-functional team members on an ongoing basis
- Participate in all aspects of new product launch including management of cost of goods sold
- Work with external agencies and category directors on the development and execution of brand / product advertising in television, print, and digital
- Collaborate with local markets to recommend and implement strategies and programs that drive the business
- Generate, present, and apply insights from monthly business analysis (category, competitor, customer)
- Uncover category, competitive, and consumer insights and recommend appropriate course of action
- Involvement in research initiatives and brand / category team meetings
Marketing, Communication and Social Media
- Contribute to building and managing a rich content editorial calendar that attracts a qualified audience to our owned properties, including website, blog posts, social media and publications.
- Grow marketing-qualified leads by converting email and website traffic through calls-to-action, landing pages and lead-generation content.
- Recommend content channels based on objectives of overall content strategy and specific brand and product campaigns.
- Manage execution of email, online and social campaigns. Build, manage and monitor company’s social media profiles and presence, including Facebook, Instagram, YouTube and other channels that may be deemed relevant.
- Assist in developing key performance indicators to assess return on investment of content marketing campaigns.
- Monitor performance of content.
- Provide data-informed recommendations to continuously improve content strategy.
Higher Education : Head of Department From 2013-04 To 2014-05
Duties
- Take responsibility for all faculty academic administration
- Ensure compliance to administrative procedures as set for the campus
- Ensure all record keeping of student information are in line with academic and administration policies and procedures
- Ensure accuracy of student information and mark capturing on academic management system
- Coordinate the submission of assessments on campus
- Ensure security and integrity of all assessments on campus
- Planning and setting of time tables
- Take responsibility for the accurate admission of students on qualifications offered in the department
- Issuing of academic planners and time tables to students
- Any other responsibilities as reasonably delegated by the principal
- Assistance, where appropriate with any operations on campus
- Ensure that a healthy and professional business relationship is maintained with learners and sponsors.
Property Management : Portfolio Manager From 2009-01 To 2013-02
Duties
- Developed a friendly and co-operative relationship with the residents of the estate
- Developed a positive working relationship with the Trustee Committee
- Managed and developed the staff reporting directly to the Director
- Manage d vendors and contractors formally through performance contracts
- Ensure d Resident compliance with the estate written rules in a positive and constructive manner
- Performed administrative functions required including attendance of weekly security meetings and monthly Trustee Board meetings (afterhours)
- Ensured the integrity of the Estate finances by correct allocating and allocation of daily and monthly expenses
- Facilitated the access and egress of contractors and casual labourers according to set procedures and identified areas of improvement
- Managed the aesthetics of the Estate and assisted in managing/escalating the aesthetics of private residences
- Oversee municipal activities carried out within the Estate (meter reading, garbage collection, repairs etc.)
- Managed budget variance schedule
Previous Position Held
Part Time:
Various Families, Pretoria Jan 2006 - Dec 2008
Au Pair
Square Times, Pretoria Temporary Jan 2004 - Dec 2005
Part time waitress
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